CPV Calculator

Enter your ad spend and views to calculate Cost Per View.

What Is CPV?

CPV (Cost Per View) measures how much you pay for each video view in your ad campaign. It’s commonly used in YouTube Ads or display video campaigns.

Formula: Ad Spend ÷ Views

A lower CPV means you’re reaching more people for less — but quality matters too.

Frequently Asked Questions

What’s a good CPV?

For YouTube Ads, $0.01 to $0.05 is a common range depending on targeting and placement.

Does CPV include skipped views?

Only counted if a user watches at least 30 seconds or interacts (for TrueView campaigns).

How can I lower CPV?

Use precise targeting, engaging creatives, and optimize bidding.

Does this tool store data?

Nope — it's 100% browser-based with no tracking or storage.