CPC Calculator
Enter your ad spend and total clicks to calculate your Cost Per Click.
What Is CPC?
CPC (Cost Per Click) measures how much you pay for each individual click in a paid advertising campaign, such as Google Ads or Meta Ads.
Formula: Ad Spend ÷ Clicks
Lower CPCs often indicate more efficient ad campaigns, but quality of traffic still matters.
Frequently Asked Questions
What’s a good CPC?
Depends on industry. Google Ads averages: $1–2 (Search), <$1 (Display). Facebook Ads: $0.50–$2.00.
Does low CPC always mean success?
No. Cheap clicks don’t always convert. Focus on ROI and conversions too.
What affects CPC?
Bidding strategy, competition, Quality Score, targeting, and relevance.
Does this tool store data?
No, it's fully browser-based and doesn’t track or save anything.
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