CPM Calculator
Enter your total cost and impressions to calculate your CPM (Cost per 1,000 impressions).
What Is CPM?
CPM stands for "Cost Per Mille" or cost per 1,000 impressions. It's a common metric used in digital advertising to measure the cost efficiency of campaigns.
How to Calculate It
Use the formula: (Total Cost ÷ Impressions) × 1000. This tool does it instantly for you.
Frequently Asked Questions
What does CPM mean?
CPM means Cost Per Mille, which refers to the cost of 1,000 ad impressions.
How do I calculate CPM?
Divide the total cost by the number of impressions, then multiply by 1000.
What’s a good CPM?
It varies, but generally under $10 is considered efficient depending on the platform and audience.
Why is CPM important?
It helps you compare advertising costs and plan budgets across campaigns and platforms.
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